Oddfellow is named after the old Odd Fellows unions (founded in Great Britain in the early 1700’s) whose inception led to such amazing innovations as insurance, unions and a burgeoning self-awareness of the existence of a middle class, things we not only take for granted in the 21st century, but things we’re also in the process of undoing. The Odd Fellows were also banned, on at least one occasion, by the Monarchy as a threat to the Monarchy’s power.

Sound at all familiar in 2020? In many ways a lot of today’s coffee farmers are in the same position as the old rural English craftsmen who established the first Odd Fellows unions. We plan to introduce you to these farmers, share their stories and in doing so make the world a bit smaller than it already is.

We also plan to introduce you to a TON of artists because all monarchies need a bit of opposition, and somehow it always begins with art. Plus, you know, a little bit of extra complexity in the world just makes everything more interesting.